What is an internal link?
An internal link takes a reader to another page on the same website. A coffee-brewing guide that links to the same site's grind-size tutorial is using an internal link.
The destination should help with the question the reader is facing at that point. A term definition, a detailed method or a related service page can each serve a different purpose.
Where does an internal link belong?
If a brewing step mentions grind size, linking the words “grind-size guide” lets readers open the explanation when they need it. The clickable words are the anchor text.
There is no useful universal quota to fill. Google’s guidance emphasizes relevant destinations and descriptive link text. Adding links simply to reach a count can make the reading path less clear.
For a larger site, an AI system may help propose connections between pages. The Jev internal-linking example discusses that kind of batch decision. A person should still check whether each suggested link belongs in its sentence and actually helps the reader.
Sources and scope
Source-language entry records a source check on 2026-09-22. This adaptation preserves that provenance and does not represent a new audit of the cited pages.